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Created a unique opportunity in the nurturing doll category to bring imagination to life. Celebrate the best nurturing moments with surprise and delight. Relevant, trend-forward theme that girls know and love. Delivering fun-filled world of storytelling.
Learning on what is missing Baby Alive brand as well as white space opportunity, and want to infuse storytelling, surprise, humor, and aspirational look and play throughout Baby Alive line in product and storytelling.
Magical play, realistic experiences, fresh look each year. Bringing newness, extended play, and imaginative ideas to Baby Alive.
F3499_DEMO_BA_GLO_PIXIES_GABI_GLITTER.mp4BABY ALIVE GLO PIXIES
TOYS WE LOVE
TOYS WE LOVE
AMAZON
TOYS WE LOVE
TOYS WE LOVE
AMAZON
GLO PIXIES FEATURED IN BABY ALIVE YOUTUBE CHANNELS
GLO PIXIES MINIS
SPECIAL PATTERN APPEARS IN THE DARK!
FANTASY BEDTIME SET FOR TARGET EXCL.
BABY CARRIER NECKLACE WITH NURTURING ACCESSORIES
CHARACTER DESIGN
FANTASTICAL MULTI-COLORED HAIR, SPARKLE WINGS, VIBRANT FASHIONS, POINTY EARS, PIXIE MARK ON CHEEKS, AND FAIRY-FY ACCESSORIES.
STYLING EXPLORATION
CREATED MULTIPLE STYLES OF PIXIES AND TESTED WITH KIDS.
NURTURING ACCESSORIES
CREATED PRINTS PATTERNS FOR PIXIE WINGS AND FASHIONS
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